@airadam@mastodon.me.uk Maybe a solution would be to lean into specifics like others said. For YouTube specifically they're a "video creator", and if there's more things they create (music, artwork, etc.) maybe a "media creator" or "multi-media creator"? Also people could say they're a creator/creative and listing the media they make. A possible downside is it could provide a smokescreen for influencer content, but people do look for reviews. Creators SHOULD be disclosing sponsors anyways